Ua ʻike ʻo Apple i ka piʻi nui o ka loaʻa kālā o ka lawelawe i ka hapaha i hala. Ke hoʻomau nei hoʻi nā iPhones i ka loaʻa kālā hou aku. ʻO nā huahana ʻē aʻe e like me nā kamepiula Mac, iPads a me nā mea hiki ke hoʻohana ʻia.
Ma ka huina, ua loaʻa iā Apple ma kahi o $ 83 biliona i ka hapaha lua o 2022, nona ka $ 19.4 biliona i loaʻa, e like me nā helu hapaha makahiki mai ka hui. Ua hoʻololi ʻia, ʻoi aku ka nui o ka hui mai Cupertino ma mua o 81.3 biliona euros a ʻoi aku ma mua o 19 biliona euros i ka loaʻa kālā. Wahi a ka hui, ʻaʻole i loaʻa kahi kiʻekiʻe kiʻekiʻe ma ka hapahā o Iune e like me kēia makahiki.
Ua hana ʻia kēia, ma waena o nā mea ʻē aʻe, ma o ka huli ʻana o 39.7 biliona euros mai iPhones, kokoke i ʻekolu pākēneka ma mua o ka hapaha like o ka makahiki i hala. Ua loaʻa ka piʻi nui loa ma ka māhele lawelawe; ʻO nā lawelawe e like me Apple Arcade, Music a me TV i loaʻa ma mua o 19 billion euros, kahi piʻi o kahi kokoke i 13 pakeneka i hoʻohālikelike ʻia i ka hapaha like o ka makahiki i hala. ʻO nā Macs, iPads a me nā mea hiki ke hoʻohana i ka Q2 2022 he 10, kokoke i 2 a kokoke i ka 8 pakeneka haʻahaʻa, kēlā me kēia, ma mua o ka makahiki i hala.
ʻAʻole kaʻana like ʻo Apple i nā manaʻolana no ka hapaha aʻe, akā ua haʻi ʻo CEO Tim Cook CNBC ʻoiai he hapaha paʻakikī ma mua, e manaʻo ʻia e piʻi ke kūʻai aku. "Ke ʻike nei mākou i nā hopena o ka hoʻonui ʻana i kā mākou kumu kūʻai. Ke ʻike nei mākou iā ia ma nā ʻano e like me ka logistic, ka uku a me kekahi mau mea pili i ka silika; ke hoʻolimalima nei mākou, akā ke hana nei mākou ma ke ʻano noʻonoʻo.