Netflix iri muhurukuro neGoogle nemamwe makambani akati wandei nezve ads paNetflix. Kunyoreswa kwakachipa nekushambadzira kunofanirwa kudzikamisa kurasikirwa kwazvino kwevatengi.
Netflix iri muhurukuro nevanoverengeka vhidhiyo ad vanopa. Zvaunofarira pakati pevanogona kushambadza shamwari zvinosanganisira Google neNBCUniversal.
Update: Vese Netflix neMicrosoft vakazivisa kudyidzana kwekushambadzira paNetflix.
Sarudza pakati pekushambadza kana mari yekunyorera yakakwira
Mutungamiriri wemusika mukutepfenyura mavhidhiyo masevhisi anoda kukwezva vatengi vatsva neadhi-inotsigirwa, yakaderera-mutengo wekunyorera modhi. Izvi zvinofanirwa kukurudzira kukura kwevanyoreri zvakare. Izvo hazvisati zvazivikanwa kuti zvakachipa zvakadii kunyoreswa kweNetflix nekushambadzira kuchave.
Mutauriri weNetflix haana chaakataura nezvenhaurirano kana vapindiri vega, asi akaudza Wall Street Journal kuti: "Tichiri mumatanho ekutanga ekufunga nzira yekuunza sarudzo yakachipa, inotsigirwa nekushambadzira, uye hapana sarudzo dzaitwa." .'
Google, NBCUniversal kana kushambadzira kweNetflix
Vese Google neNBCUniversal vatove neruzivo rwakakodzera nezvekushambadzira kwevhidhiyo. Iyo vhidhiyo yekushambadzira kambani FreeWheel, semuenzaniso, ndeyeNBCUniversal kambani yevabereki Comcast uye ine tekinoroji yekumisikidza kushambadza mumavhidhiyo.
Google inoshandisa tekinoroji yayo yekushambadzira zvimedu zvakanyudzwa muYouTube mavhidhiyo uye yatova nehukama hwebhizinesi neNetflix, inova iyo mutengi wekushambadzira weGoogle. Google neNetflix vese vari kutsvaga kudyidzana kwekushambadzira, Wall Street Journal inoshuma.
Nekudaro, Netflix hairegi mukana wekutengesa kushambadzira kwayo nekutenga iyo yakakodzera tekinoroji. Ted Sarandos, mumwe wevatungamiriri veNetflix, akataura izvi pamusangano uchangoburwa muFrance (kuburikidza neLightReading). Sarandos haana kudoma mazita, asi akasimbisa kuti Netflix inoda kupinda mubhizinesi rekushambadzira. Akabvuma kuti Netflix "iri kufuratira chikamu chikuru chevatengi" kunze kwekunge yaburitsa yakachipa, inotsigirwa neshanduro yebasa.
Kushambadzira paNetflix kushoma kunetsa pane paTV
"Tiri kutaura nemunhu wese izvozvi," Sarandos akadaro, achitaura nezvevanogona kushambadzira. "Tinoda kuve nemusika wakareruka - watichavakira nekudzokorora isu tega. Zvatinoita pakutanga hazvizomiriri kuti chigadzirwa chinozopedzisira chave chii. Ndinoda kuti chigadzirwa chedu ive nani pane terevhizheni.'
Izvi zvinoratidza kuti modhi yekushambadzira yeNetflix ichave "yakabatanidzwa uye isinganetse kukanganisa" pane yechinyakare TV kushambadzira.
Kushambadzira semhinduro - kana sedambudziko
Netflix yakatanga kuratidza kuti yakavhurika kushambadza kushambadza muna Kubvumbi gore rino, sezvo kurasikirwa kwevatengi kwakatanga pakupera kwedenda rekorona uye nhamba dzekunyoresa dzakadonha kekutanga kubva 2011. Netflix inodawo kudzivirira kugovana account.
Pamusoro pezvo, hondo yeUkraine yakamanikidza Netflix kuvharira kupinda kune vangangoita zvikamu zvitatu zvemamiriyoni eRussia. MuNorth America, sevhisi yekufambisa yakarasikirwa nevamwe mazana matanhatu ezviuru vatengi vanobhadhara mushure mekunge Netflix yakwidza mitengo muUS neCanada.
Modhi inotsigirwa nekushambadzira inogona kubatsira Netflix kusvika kune chikamu chevangangove vatengi vasingakwanisi kutenga nhasi ad-yemahara kunyoresa zvirongwa. Asi danho iri rinogona kurevawo kudya vamwe veNetflix iripo sevanyoreri vakambobhadhara yakakwira dhizaini kune yakachipa-inotsigirwa inopihwa.
Iwo chaiwo zano rekushambadzira paNetflix rinogona kutodzinga vamwe vatengi kure. Asi Netflix haisiriyo yega sevhisi yekushambadzira ine kushambadzira kana kufunga izvi: Hulu atove nekushambadzira, Disney + iri kuuya nekushambadzira gore rino.