I-Adobe yandisa iphothifoliyo yayo kwintengiso yemidiya yoluntu ngokuthenga i-British startup ContentCal. Itekhnoloji ivumela abathengi ukuba baseke amaphulo okuthengisa e-B2B ngokusebenzisa imidiya yoluntu.
Iinkcukacha zezezimali ze-ContentCal acquisition ayaziwa, kodwa abangaphakathi baxelela i-Bloomberg ukuba i-Adobe iya kuhlawula ngaphezu kwe-88 yezigidi zeedola (i-100 yezigidi zeedola) kwi-social media startups. Ngokufunyanwa, i-Adobe ifuna ukwandisa ngakumbi amandla osasazo lwentlalo yezixhobo zayo. Inkampani ijonge ngakumbi kwitekhnoloji eyandisa amandla esoftware yayo. Ngo-Agasti, iphinde yafumana inkampani yesoftware yokuhlela ividiyo edibeneyo iFrame.io.
Technology ContentCal
I-ContentCal inikezela ngeqonga lokuthengisa umxholo okwenza kube lula ukuba iinkampani zicwangcise kwaye zenze imisebenzi yazo yokuthengisa intlalontle. Iqonga liqinisekisa ukuba iinkqubo ezahlukeneyo zomxholo kunye ne-drag-and-drop ziphela kwindawo enye kwaye zilungelelanise. Kufuneka inciphise amaxesha olawulo lomxholo.
Iqonga likwavumela abathengi ukuba basebenzisane ekudaleni umxholo, ukwabelana, ukucwangcisa kunye nokupapasha. Oku kukufumana i-traction engaphezulu kwimidiya yoluntu. Ukongeza, iqonga linomsebenzi owenzela ngakumbi umxholo, njengokulandela umkhondo wokusebenza, ukuveliswa kwengxelo kunye nokuqonda oko kusebenza kuwo onke amajelo.
Iqonga likwabonisa izixhobo zokunceda abathengi bahlale benemveliso, bafumane imibono emitsha yomxholo, ukulungelelanisa ukuvunywa, kunye nokulungiselela izithuba zokupapasha. Umxholo owenziweyo kunye nezithuba zeendaba zoluntu zingasasazwa ngokuthe ngqo kwiqonga ukuya kumajelo angundoqo oluntu, njenge-Twitter, Facebook, Instagram kunye ne-LinkedIn.